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Tom Perkins's Articles

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3 Special Tips To Retain Your Loyal Clients Learn how paying more attention to your repeat clients, will likely increase your profitability. Dare To Define If You Are A Business Or A Hobby? Determine how you treat your business, take a look at the following characteristics of a profitable hobby versus a small business. The Family Medical Leave Act The Family and Medical Leave Act is a federal law which provides certain employees with up to 12 workweeks of unpaid, job-protected leave a year and requires group health benefits be maintained during the leave period. Tips to Avoid Business Failure There are many reasons why businesses fail. Most can be overcome if you just take the time and fine-tune your business. See how your business might be able to improve. Learn How Business Incubators are a Good Path to Capital Business Incubators…a good path to capital Ever heard the expression to follow the money trail? Well, it is sage advice but someone forgot to mention where that money trail is located. One trail short-cut is business incubators. How to Reduce the Potential for Employee Discrimination Employment discrimination laws seek to prevent discrimination based on race, sex, religion, national origin, physical disability, and age by employers. Discriminatory practices include exhibiting a bias in hiring, promotion, job assignment, termination, compensation, and various forms of harassment. The Power of the Fax In July 2005, another curious law went into effect. This one, called the Junk Fax Prevention Act of 2005 (JFPA) has several surprises for business owners in terms of sending routine faxes to their customers. This new law just doesn’t impact the sending of what we would think of as “junk” faxes. It addresses several other areas that will impact how you do business via fax. How To Increase Personal Trainer Sales Learn tips that will increase your personal trainer sales. The Employer’s Role in Verifying Employment Paperwork. Nobody likes it, but everyone has to do it. Documentation on a new hire can be the most cumbersome, but is an absolute must. Detailed paperwork not only allows the new employee to collect a paycheck and be eligible for fringe benefits, it protects you, the employer. Ten Ways to Retain Quality Employees Here are ten things fitness professionals and health clubs can do to retain their quality employees: How To Choose The Proper Business Entity? Choosing your business structure is just as important - if not more important - than marketing. You should consult with your accountant or your attorney in forming your business. The process in setting up your company is as follows; these are just the key points that need to be done, but not necessarily in the exact order listed. How To Prevent Personal Trainer Burn Out Why did you decide to become a personal trainer? Was it your love of exercise? The rush you felt when you lifted a new max weight or beat your best time on the track? Maybe it was the thrill of being able to do what you love each day and help others to follow suite. Most likely it was your passion for fitness, and your passion for helping others, combined. Understanding Body Language: An Effective Sales Tool There is no question that people can speak volumes without uttering a single word. Non-verbal communication, including body language, can be a powerful sales tool if one is able to understand its signals. However, when you realize that the human body can perform over 700,000 unique movements, the idea of comprehending all those signals would seem like an unrealistic endeavor. Do not despair because just having a rudimentary knowledge of some basic signals and gestures could greatly improve your ability to sell.

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