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Kenrick Cleveland..'s Articles in Web Hosting

  • Ditching the Pitch/Script and Using Persuasion
    "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter F. Drucker
  • Exploring the Unknown with Curiosity
    We are born explorers, empty vessels, curious and fascinated by the world around us. It is human nature. Once our basic needs (physiological needs, safety needs, our need for love, belonging, and esteem) are satisfied - we come to the need of self-actualization.
  • Attracting 'The Secret'
    How do you know if something has really made it into the collective consciousness?
  • The Awareness Pattern
    "The moment one gives close attention to anything, even a blade of grass, it becomes a mysterious, awesome, indescribably magnificent world in itself." - Henry Miller
  • The Relativity of Affluence: How Much Are You Worth
    The field of study of persuasion is vast. It's as vast as the study of human nature. And lately in my work, I've narrowed the focus significantly to persuading and selling to an affluent clientle.

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